Shop with confidence, this site secured by .

Since the Rollé Beach Blanket was introduced in the mid 1980s, it has inspired many knockoff and copycat products. These have ranged from cheap imports to ridiculously expensive designer ensembles consisting merely of colorful towels in fancy tote bags. If that wasn't bad enough, the pricetags were outrageous. Some even exceeded $3,000. Things haven't changed much since then. For example, as of this writing, a quick Web search reveals designer beach towels currently for sale on the Internet at prices approaching $2,000! Start shopping.

Though others have shamlessly slapped on heftier pricetags, no one has ever come close to duplicating the Rollé's elegantly simple design, appealing style and unparalleled bang for the buck.

Bottom line: Rollé Beach Blankets are all about quality and value. When you compare the Rollé Blanket to other luxury items, there's just no contest. At Rollé Limited, we don't cut corners. We use only the finest materials in the world, and assemble each blanket by hand to exacting specifications right here in the USA. By choosing the best, you ensure memorable, worry-free experiences year after year.

The Rollé blanket is designed to last a lifetime. In fact, we have customers enjoying blankets today that were purchased 18 years ago! That's reliability. That's stretching your dollar a long way, and making a timeless impression in the process. Rollé blankets never go out of style and their elegant form follows function. They're practical—built tough for real-world conditions—yet exude class, sophistication and your personality at every turn. The Rollé difference—superior craftsmanshp at a reasonable price—makes the one intelligent choice obvious.

Here is a brief overview of some key features:

• Double layer construction — The bottom layer is polyester microfiber. This incredible color-fast fabric is breathable, dries quickly, resists sand and ultraviolet damage, and offers superior comfort when combined with the terry cloth surface layer. It is remarkably lightweight and durable.
• Patented anchoring system — Customized anchoring coins reside in hidden pockets found in each corner of the blanket. Coins are removable for laundering or for use of the blanket at home as a comforter or when weighting is not required. This system anticipates the occasional need for additional weights (optional), which can be added for extra windy conditions.
• Hidden pockets — In addition to the pockets for coin-weights, Rollé blankets feature several additional hidden pockets for valuables, personal electronics and accessories.
• Convertible — Each Rollé blanket folds into itself. It converts into an amazing shoulder bag with plenty of room to spare for just about everything you’ll need for a day of outdoor fun. The bag features interior and exterior pockets, a key hook, a locking drawstring and the ingenious Flexi-Strap™ suspension system. Flexi-Strap™ uses elastic bands in the shoulder strap, enabling the user to carry the bag for long periods of time without fatigue.

In short, the Rollé Beach Blanket is personal, customizable, smart, cool, machine-washable and designed to last a lifetime.